


STARTUP GTM AUDIT & FRAMEWORK
Market Research & Competitive Analysis: Identify market opportunities, size TAM/SAM/SOM, and benchmark key competitors.
Customer Segmentation & Persona Development: Define actionable segments and buyer personas based on behavioral, firmographic, and psychographic insights.
ICP Validation: Confirm product-market fit through data-backed validation of your Ideal Customer Profile.
Product Positioning & Messaging: Craft differentiated positioning and messaging frameworks that resonate with your core audience.
Channel & Demand Strategy: Build a high-performing marketing mix across paid, owned, earned, and partner channels.
Sales Enablement & Revenue Strategy: Align marketing with sales through tools, training, and GTM playbooks that drive conversion.
Product-Led Growth Strategy: Design onboarding flows, in-product triggers, and growth loops that scale user acquisition and retention.
Market Research & Competitive Analysis: Identify market opportunities, size TAM/SAM/SOM, and benchmark key competitors.
Customer Segmentation & Persona Development: Define actionable segments and buyer personas based on behavioral, firmographic, and psychographic insights.
ICP Validation: Confirm product-market fit through data-backed validation of your Ideal Customer Profile.
Product Positioning & Messaging: Craft differentiated positioning and messaging frameworks that resonate with your core audience.
Channel & Demand Strategy: Build a high-performing marketing mix across paid, owned, earned, and partner channels.
Sales Enablement & Revenue Strategy: Align marketing with sales through tools, training, and GTM playbooks that drive conversion.
Product-Led Growth Strategy: Design onboarding flows, in-product triggers, and growth loops that scale user acquisition and retention.